Packaging your cosmetic products in the right material makes all the difference in how your potential customers perceive them. This can be especially true with luxury and prestige brands, where packaging can make or break the purchase decision of even the most loyal and committed customer.
The great news is that there are plenty of materials available that will give you that luxurious feeling without having to break the bank on your initial investment of time and money. In this article, we’ll explore 10 types of packaging material that you can use in your cosmetics line to give it an elegant look that matches its high-end market price point.
Tubes are an affordable and convenient way for you to package your cosmetic product. This type of packaging is often used for creams, lotions, and serums. A tube is made from paperboard or aluminum foil. It can also be made from a plastic material such as polypropylene, polyethylene, or PETG. In addition to being waterproof, this type of packaging protects the contents of the container by preventing leakage and tampering. The caps on these containers come in various shapes depending on what they’re designed for.
For instance, caps that have been designed specifically for tubes will typically have an opening that is small enough to dispense just a small amount of the product at one time. If you want something more decorative than just basic black or white caps, there are many different colors that you can choose from which allow your business logo and name to stand out prominently against any background. To keep with the theme of luxurious products, don’t forget about aluminum tubes which look great when combined with metal caps. For example, if you were going to use a metal cap it would make sense to get it in silver color so it matches the metal end cap. These types of closures feature seals that work well with liquids because they are less likely to leak while not compromising airtight protection when closed. Some even feature tamper evident designs so you know if someone has tampered with them since you last checked them.